A survey in the Wine Intelligence Internet and Social Media report finds that independent bloggers are the least trusted wine information sources in the U.S., the UK and France. The internet is still a popular destination for those seeking wine information, though.
People seem to be more in tune with their local wine merchants when seeking information to help with their wine purchases. According to the survey, 80% of wine shoppers in the U.S. say they trust the person on the other side of the counter, as opposed to the person on the other end of the Internet.
There's a lot of evidence, though, to suggest that Wine Intelligence patched together a quilt of lies and BS to come up with these findings. That issue is explored in-depth by Amy Corron Power on Another Wine Blog. It's worth reading.
As an independent wine blogger myself, the Wine Intelligence results seem downright embarrassing at first blush. But, if the data is accurate, is the it surprising? It would stand to reason that people would trust someone they can talk to face-to-face - someone who knows their taste and palate based on previous purchases - rather than someone with whom they have no personal connection.
I have long advised friends and readers to look to their palates for answers about which wines to buy. I can't tell you what you will like - only you can find out that for yourself. One of the best ways to do that is to become acquainted with a wine dealer you trust, preferably one who stages tasting events in the store. Go to these events, talk to your merchant and you will be able to find wines that are right up your alley.
I just hope you trust me when I tell you that!
According to the Wine Intelligence data, online sources most trusted by American consumers are websites of wine shops, newspapers and small-production wineries. Facebook comes in ahead of supermarket websites on the trust meter.
"We have known for some time that consumers trust people closest to them for recommendations about wine," says Jean-Phillippe Perrouty, Research Director at Wine Intelligence. "This data shows the power of the Internet as a way of leveraging this trust as the consumer's search for wine knowledge moves online."
People seem to be more in tune with their local wine merchants when seeking information to help with their wine purchases. According to the survey, 80% of wine shoppers in the U.S. say they trust the person on the other side of the counter, as opposed to the person on the other end of the Internet.
There's a lot of evidence, though, to suggest that Wine Intelligence patched together a quilt of lies and BS to come up with these findings. That issue is explored in-depth by Amy Corron Power on Another Wine Blog. It's worth reading.
As an independent wine blogger myself, the Wine Intelligence results seem downright embarrassing at first blush. But, if the data is accurate, is the it surprising? It would stand to reason that people would trust someone they can talk to face-to-face - someone who knows their taste and palate based on previous purchases - rather than someone with whom they have no personal connection.
I have long advised friends and readers to look to their palates for answers about which wines to buy. I can't tell you what you will like - only you can find out that for yourself. One of the best ways to do that is to become acquainted with a wine dealer you trust, preferably one who stages tasting events in the store. Go to these events, talk to your merchant and you will be able to find wines that are right up your alley.
I just hope you trust me when I tell you that!
According to the Wine Intelligence data, online sources most trusted by American consumers are websites of wine shops, newspapers and small-production wineries. Facebook comes in ahead of supermarket websites on the trust meter.
"We have known for some time that consumers trust people closest to them for recommendations about wine," says Jean-Phillippe Perrouty, Research Director at Wine Intelligence. "This data shows the power of the Internet as a way of leveraging this trust as the consumer's search for wine knowledge moves online."



There was a party atmosphere abetted by DJ Reaper spinnin' some classic hits, and the Cap'n Morgan Pirate was wandering around for photo ops like the one pictured at right.


Dry Blueberry Wine
Sweet Blueberry Wine
Strawberry RieslingThis wine also utilizes non-grape fruit, but includes some actual wine grapes as well. It comes in a clear bottle, all the better to show its pale golden hue. The fruit on the nose is all strawberry, all the time. It’s not a candy-like aroma, or like a strawberry candle. It’s like a strawberry farm. The smell of real strawberries jumps right out of the glass and into my nose. On the label, the winery claims the Strawberry Riesling is what summer smells like. That sounds like a good assessment to me. The taste is sweet like ripe strawberries and mildly acidic. I don’t know if it pairs too well with many foods - fruit salad, anyone? - but this wine could be sipped poolside all day long. At 12% abv once more, it’s very gulpable, especially when served chilled.








Morgan Creek Cahaba White, Alabama Muscadine, Dry Table Wine
Vulcan Red This wine is medium weight, brick-red in color and made from 100% Muscadine grapes. It sells for $13. The nose carries a sweet and earthy quality. Denise - on whose great sense of smell I often rely - says it reminds her of grapes fallen from vines and crushed underfoot, which she experienced as a child. The palate shows a trace of the same funkiness that presents itself in the Cahaba White, only smoothed out with a ripe sweetness that resembles sour raspberry candy. There's a sparkling acidity which actually feels almost - but not quite - fizzy in the mouth. It pairs well with butter cookies and blueberry Welsh cake, too. It’s not so great a match with peanuts, but food with a bit of a sweet edge seems to be a good mate for it. Vulcan Red can also benefit from a good chill.


The Douro entry, 